BUILT TO LAST

We collaborate with your team to articulate a brand vision, strategy and identity for your organisation’s growth.

Your brand is one of the most important platforms you have in telling your story and shaping your team culture. It determines what you do next and how you make the next special thing. At DrawHistory, we discover and build on these foundational brand ingredients with you to deliver a brand strategy that not only resonates with your organisation, but the rest of the world.

Activities

Research
Opportunity Analysis
Consulting
Business Planning
Content Planning
Insights & Optimisation
Workshops
Brand Management
Copywriting
Email Marketing
Social Strategy

Recently Launched

Sparking a Public Conversation
CASE STUDY: THE HUMANITARIAN GROUP
Insights on a Global Scale
CASE STUDY: PSI
Celebrating Inclusion and Connection
CASE STUDY: BEFRIEND
Building Connections Across Borders
CASE STUDY: PORTAL

OUR PROCESS

When we create brands, we think about an entire belief system for and around you.

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RIGHT HEADSPACE

There’s a science in how great brands are built and a lot of it has to do with human connection. Our team has had lived experiences and creative sessions in and out of the social sector, so we make sure that your time with us is not spent on bridging the knowledge gap, but crafting stories that help tackle humanity’s greatest challenges from the start.

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IN-HOUSE RESOURCES

Curiosity pushes boundaries, and there’s one question we always ask when we create a brand: how can we knock this out of the planet for people? The answer has lead us to develop in-house brand resources inspired from places like Stanford University, Ashoka Changemakers and HIVE, so you won’t have to do the heavy lifting.

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WHITEBOARD LOVE <3

We’re big believers in productive whiteboard sessions. Each brand project starts with a brand and storytelling workshop between your team, us and the whiteboard. It makes sense, because once you visualise how you want to be perceived through colours, shapes and lists of values, it’s the start of good things.

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TEST THE REAL WORLD

Brands need to ultimately connect with your stakeholders before they can rally people around a mission. In minimising assumptions on what people do and don’t like, we set focus interviews and surveys to really test the strength of your brand out there in the real world. No desktop stuff.

Did you know?

“The brands that will thrive in the coming years are the ones that have a purpose beyond profit.”

RICHARD BRANSON, FOUNDER at VIRGIN

“We're a not for profit, and costing and professionalism in the industry is a driver of decisions made. DrawHistory's unique professional service is beyond our previous experience with creatives. Their team is passionate and driven and delivered an excellent product.”

Alyson Clarke
EXECUTIVE OFFICER, FUTURE DIRECTIONS INTERNATIONAL

"Working with DrawHistory was a wonderful experience. Their designs were very detailed and perfectly captured the essence of my brand and work. Bianca Bree Van Damme, Miss USA and actress Monique Coleman loved it."

Dima Rizk
FOUNDER & HUMAN RIGHTS ACTIVIST, DIMA

“DrawHistory is a team whose always upbeat, approaching our urgent project with a can-do attitude. They created exactly what we were looking for in an extremely tight timeline, and were always happy to answer questions, and get us what we wanted.”

Alexandra Gabrielle
PROGRAM COORDINATOR, PSI



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